Digital lead UX UI


Sanoma Learning consists of six companies, which operate in five European countries. These local learning companies, VAN IN (Belgium), Sanoma Pro (Finland), Malmberg & Iddink (the Netherlands), Nowa Era (Poland) and Sanoma Utbildning (Sweden), are among the best in their own markets and still growing. Most of them are clear market leaders. Together these companies form a strong European learning player that combines high quality personalized learning content and efficient teacher workflow solutions for its customers' advantage. VAN IN is the leading provider of learning solutions in Belgium and the front runner in the development of digital learning solutions. VAN IN provides printed and digital learning content and tools for primary, secondary and higher education.

At Sanoma Learning, a leading European learning provider, we shape the education of tomorrow by developing innovative learning solutions.
Bingel is a very beautiful example of how we do that.

Bingel is the personalized teaching and adaptive digital learning platform for Primary Education. It's used by more than 1 million pupils and teachers in Belgium, Finland, the Netherlands and Sweden and is now being piloted in Poland as well. Bingel has been internationally awarded in London as best International Educational Resource and with a European Comenius EduMedia Award in Berlin.

Bingel is today a very engaging educational platform with a very high satisfaction rate among its users (NPS score of 67!). Our ambition is that teachers and pupils use Bingel every day. Therefore we design, build and integrate innovative, social, data-driven and personalized functionalities and components.
We bring better learning outcomes to pupils and support teachers in their daily workflow.

With Bingel we shape the education of tomorrow, for all children in primary education.


We are looking for a Digital Design Lead and UX/UI Expert for Bingel.
As a Digital Design Lead and UX/UI Expert you:

  • Contribute to Sanoma Learning's vision in the digital service design and customer experience domain.
  • Work with the Product Management team to ensure the optimum end-to-end user experience and service design (like acquiring licenses, account creation, training, all aspects of the learning and teaching cycle, support).
  • Set out overall experience design guidelines for Bingel, from service design, UX to UI.
  • Refresh the existing personas proactively and contribute on new personas.
  • Contribute to the Program and Product Backlog by ensuring the design vision is properly reflected in the Acceptance Criteria of Features and Stories.
  • Contribute to the entry criteria for DevOps teams by ensuring the graphical assets and user flows are ready to be implemented.
  • Contribute to demos for explaining service design rationale within the delivered functionalities.
  • Make use of the existing toolkit including Zeplin, Sketch, InVision, Confluence and Jira.


  • You combine the more strategic role of Digital Design Lead with the practicalities of a UX and UI Expert for Bingel.
  • You're hands-on and solution-oriented.
  • You have a solid understanding of design principles and medior/senior skills in UX and UI.
  • You're someone with a high-level of craft who loves wireframing and testing both UI and UX.
  • You not only enjoy the challenge of finding new and innovative design solutions, you're also driven to continuously improve the current UI and UX flows.
  • You can work autonomously but also love collaboration with local Product Managers, Product Owners, Analysts, Developers and Testers.
  • You're comfortable in delegating work to more junior UI and UX experts if this is needed.
  • You're a good communicator, fluent in English and Dutch, written and verbal.


Being part of the international Sanoma Learning Primary Education (Bingel) team, you're employed by VAN IN and you work from the VAN IN office in Wommelgem (Antwerp). You report to the Sanoma Learning Product Manager Primary Education. Your counterpart for Secondary Education is working from Finland.
At Sanoma Learning and VAN IN you will have a meaningful and responsible work. You will become a part of our enthusiastic and professional work community.

  • Online op:wo 27 november 2019
  • Locatie: Wommelgem

Van In

Nijverheidsstraat 92/5
2160 Wommelgem

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